Importance of Reading Reviews and Testimonials

By David Smith


One of the funny things about reviews and testimonials is the fact that despite them being one of the best sources of information over the internet, they are mostly regarded as biased and unreliable. Most people say that reviews are often only written by writers that have already been paid of by whoever owns or runs whatever is the content of the review. This means that a review is meant to be written only for marketing purposes and nothing more, which is basically quite sad, given that this is not true and that there has been no proof that reviews are purely biased.

Yes, yes, it is true that some, if not most, reviews are made because of the fact that writers were paid to do them, fact is, there has been no proof that they are paid to make a product or business look good. Which means, it still is up to the writer themselves as to whether they will make the review positive or negative, and whether they will raise out negative points or positive ones, or whether they will try to mask the deficiencies. This literally means that a review will basically be informative and will be fun to read, regardless of whether it will be full of praises or whether it will also point out deficiencies.

These questions, regardless of their answer, all sum up to one thing, and that is, a review is a healthy source of information, one of which could help you to decide and make a choice.

Yes, yes, bias may still be there, but, as has been said, the information found in such reviews and even testimonials cannot be denied and that this is probably the main and only reason why you should even read reviews at all.

Testimonials, too, can be quite useful, given that these are insights and comments by previous clients and those that have tried the products themselves. This means that apart from what is said in the review, these testimonials give you a glimpse, albeit, given in the perspective of the client, which you could definitely relate to as well.

Remember that testimonials play a key role in helping you make the ultimate decision and it will be good for you if and ever you decide to choose that you base it on a review or a testimonial first. Reading a couple of reviews about, let's say, Dr Tam Dieu first, could ultimately even help you decide whether to push through with it or not.




About the Author:



0 comments:

Post a Comment

top