By Caitlyn Sierra


Thousands of men and women have put social bookmarking to powerful use for off-page optimization plus various marketing strategies. Bookmarking is seriously in use by online marketers for acquiring backlinks and more traffic. However, you will find long-term strategic methods that can be used at the more heavy weight bookmarking sites. On the other hand we do realize we are all different, and some people favor certain methods over others. Social bookmarking sites generally give you a place to keep bookmarks, for those who are definitely new to IM. Plus you can tag your bookmarks with your particular search phrases which can help with some search engine optimization but it tends to be temporary.

A few of years, or more, ago social bookmark sites were ranking very seriously in the Google results, and so many sites altered the link attribute from dofollow to nofollow - blame Google. Seems people had the ability to rank highly from sites like Digg and a few others. No, I don't have any secret information about the real reason those sites modified to nofollow. It does make for fascinating speculation but not terribly significant at this point.

However there is a lot you can do with certain strategies at these highly trafficked sites. Most people who use them for backlinking tend to create very thin profiles that offer no value to the particular community. However, I am aware of people who do take a few more minutes creating their profiles. They have discovered that the more 'full bodied' profiles don't get deleted and have a longer shelf life. This truly is the best way to go for many good reasons, and you will be able to use them for effective bookmarking for a long time.

Furthermore, a good profile with solid content is often used for RSS feed creation which is great. That means you'll be able to post those feeds to RSS directories, plus they can get indexed. Then what you can do is work in your links and other related content. But you do have to be careful and exercise caution so you aren't over-promoting because that can cause loss of subscribers to your feed.

What you have to do is maintain a sense of balance between promoting your money sites/offers and offering good quality content that your subscribers will appreciate.

It is best to maintain a respectful presence at social bookmarking sites, and if you do that then you will discover it serves you well. Say for instance you have got a site on anti wrinkle products you merely cannot begin offering people links to your site; you first have to establish a relationship with them.

Ultimately, how you approach making use of bookmarking sites in your own business is your call. We all probably realize most marketers only desire the off page SEO value with bookmarking sites, and that is cool. However, there really is power in that strategy based on the feedback we hear from those who use it.




About the Author:



0 comments:

Post a Comment

top